Cheelizza Pizza India Ltd Pre-IPO shares

Cheelizza Pre-IPO Shares: Riding India's Pure-Veg QSR Growth Wave

Financial Performance and Growth

Cheelizza, one of India's fastest-growing pure-vegetarian quick-service restaurant (QSR) chains, has demonstrated robust financial performance over the past few years. The brand's top-line revenue has grown rapidly to approximately ₹18-19 crore in FY24, a strong indication of store-level economics and a healthy CAGR of 30-35% ove- the past few years.

With rising digital orders and improving contribution margins per outlet, Cheelizza continues to build a sustainable and scalable business model in India's high-growth casual dining sector.

Pre-IPO Investment Insights

Cheelizza's Pre-IPO shares are attracting investor interest due to tailwinds in the QSR industry and the brand's unique pure-veg differentiation in a market dominated by non-veg players like Domino's, Pizza Hut, and McDonald's. For investors exploring unlisted shares and Pre-IPO opportunities in India's food-tech and QSR sector, Cheelizza represents a high-potential growth story with strong brand loyalty, expanding presence, and a clear profitability trajectory.

Future Potential

The company has a strong growth trajectory in India's evolving vegetarian QSR segment. With increasing urban demand for affordable, hygienic, and quick-service vegetarian meals, Cheelizza is well-positioned to expand its store network and increase digital order penetration through food delivery platforms and in-house technology integration.

Market Trends and Updates

According to FY24-FY25 reports and industry trackers, Cheelizza operates around 18 outlets across major Indian metros, including Mumbai, Thane, and Pune. The brand has seen consistent growth in online order volumes, along with partnerships with Swiggy and Zomato, and is investing in stronger franchise and delivery models to improve customer accessibility.

Future Plans

Cheelizza aims to expand its footprint to over 400 outlets across India by FY2030, leveraging a hybrid model of COCO (Company-Owned Company-Operated), FOCO (Franchise-Owned Company-Operated), and FOFO (Franchise-Owned Franchise-Operated) outlets. The company is also working to strengthen its tech-enabled operations and pure-veg food-tech platform, improving efficiency and customer experience at scale.

Market Opportunity

India's QSR market, estimated at ₹300+ billion, continues to grow at a double-digit rate driven by convenience, rising disposable income, and digital adoption. Within this space, Cheelizza stands out as a pure-veg QSR brand catering to the country's 400+ million vegetarian consumers, an underserved yet rapidly growing market segment. Its focus on affordable pricing, consistent quality, and strong regional appeal makes it ready to capture a meaningful share of this expanding market.

Investor Takeaway

Cheelizza's Pre-IPO shares offer exposure to a differentiated, scalable QSR brand with improving unit economics and strong market fundamentals. Backed by rising consumer trust, efficient expansion models, and favorable vegetarian dining trends, the company is set to emerge as a credible player in India's next wave of Pre-IPO food-tech and QSR investments.

Cheelizza Board of Directors